Metranet Collaborates with Populix for Data-Based Content
Posted on : 2023-09-22 | Tags :

Telkom's subsidiary, Metranet, forged a collaboration between Uzone.id and Populix.

 

Jakarta, 22 September 2023 – With technology becoming increasingly sophisticated, accessing information has become easier for everyone. However, obtaining reliable information requires basic awareness and trust in credible sources.

PT Telkom Indonesia (Persero) Tbk (Telkom), through Uzone.id, has strategically partnered with Populix to deliver factual content that is not only of high quality but also data-driven and based on surveys, ensuring the dissemination of credible information.

"We wholeheartedly welcome this collaboration because we recognize that providing credible, data-based information is paramount for Uzone.id readers and followers, who are keenly interested in gadgets, technology, and automotive news," said Trisno Heriyanto, Chief Editor of Uzone.id.

The collaboration aims to meet the market demands of Uzone.id readers by offering high-quality, data-driven content through online surveys conducted via the Poplite platform. Poplite, a digital-based self-service research service owned by Populix, has been customized to fit the demographic profile of Uzone.id readers, the majority of whom are millennials.

"As part of our commitment and mission to offer consumer insights based on high-quality, targeted data and surveys, we believe that this collaboration will facilitate Uzone.id in conducting research on developments within the gadget, technology, and automotive industries," Jonathan Benhi, Co-Founder and CTO (Chief Technology Officer) of Populix said.

Uzone.id, an online media outlet managed by a Telkom subsidiary Metranet, focuses on providing information about gadgets, technology, and automotive news, specifically targeting urban communities, especially millennials. The partnership between Uzone.id and Populix is expected to deliver significant benefits to the community, particularly Uzone.id readers, by offering content that is not only more informative but also more relevant and aligned with the latest developments in Indonesia's gadget, technology, and automotive industries.

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